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6 Rules for Stellar Email Marketing Copy

Americans are bombarded with anywhere from 4,000 to 10,000 advertising messages and well over 100 emails every day. That means email marketers have their work cut out for them when it comes to capturing readers’ attention and inspiring them to


6 Ways to Constantly Improve Your Email Marketing

Email Marketing is the mainstay of modern marketing. You don’t believe me? No worries. Check out McKinsey & Co report that clearly states that US companies acquire 40 times more customers through emails than Facebook and Twitter combined. In short


Boost Your Conversion Rates: 4 Top Email Marketing Ideas For MCommerce

The verdict is in: mcommerce is the new ecommerce. With over 40% of emails opened on mobile devices first, it is now more important than ever to get your brand’s email marketing down to a tee. From newsletters to cart


Things to Start, Stop and Keep Doing with Your Email Marketing

Is your email marketing strategy not responsive enough to bring high conversions? Then, friends, it is not the mistake of this useful tool, but the lagging lies on your approach. Email marketing can still be an influential tool which can


The Road to More Intelligent Lead Generation with Email

Ask a marketer to list their priorities in 2017 and most of them would put driving traffic and lead generation at the top. Hubspot’s State of Inbound report reveals just that with more than 60% of them listing generating traffic


How to Fight Procrastination

Everyone procrastinates on occasion, but a full 20 percent of the U.S. population puts off today what they can do tomorrow on a regular or chronic basis, according to a study on the topic. Procrastinating leads to everything from filing


Interview with Reed Gusmus of QASymphony

1. Can you please shortly tell us about your company and the services you provide? At QASymphony, our principal focus is on providing clients with exceptional software testing, QA, and test case management tools designed specifically for use within the


Email Click Through Rate: What It Is and How to Improve It

You should pay special attention to the content: sprinkle links generously as more links tend to increase the CTR–adding a single extra link can make users click through your web a whopping 25% more. This doesn’t mean that you have to fill the email with links, though. That’s needy.


Avoid Blocked Images in Emails with Inline Images Feature

What does a perfect email campaign look like? Clear message, thoughtful design, eye-catching pictures… However, blocked images can ruin your email campaign, making emails look very different in subscribers’ inboxes – broken, messy and disappointing. Is there a way to


InsideView Introduces Insights Enterprise For Microsoft Dynamics Customers

Written by: Klaudia Tirico

Insights Enterprise by InsideView brings targeting intelligence directly into Microsoft Dynamics CRM and 365, whether online or on-premises, as if it was a native part of the application. Targeting Intelligence is designed to deliver company and contact data, news and social insights, and connections so sellers and marketers know who to target, why, when and how.

FEATURES/FUNCTIONALITY

Insights Enterprise allows sellers and marketers to find and qualify prospects, add contacts into Microsoft Dynamics CRM and 365, refresh account and contact data, and build prospect lists on demand. Insights Enterprise also allows users to see personal and professional connections to prospects, track companies and receive news alerts.

New features include:

  • On-demand prospect list building;
  • More Watchlists to follow prospects and get news alerts;
  • Custom news alerts;
  • Direct InsideView training and support; and
  • Mobile-integrated with Outlook for daily meeting prep.

TARGETED USERS

Insights Enterprise is for B2B sellers and marketers in any industry who are using Microsoft Dynamics CRM (online or on-premises) or Dynamics 365, and want insight into prospects and customers in order to engage with more relevance and personalization.

COMPATIBILITY

Insights Enterprise is integrated into Microsoft Dynamics CRM and 365, providing contact and company data, news and social insights, connections and one-click data sync into CRM/365. Users also have access to the InsideView Mobile iOS app with Outlook integration to provide information about contacts and companies in upcoming meetings.

DELIVERY/PRICING MODELS

Insights Enterprise is $49/user/month, licensed annually and subject to license minimums. For a limited time, companies outside the United States and Canada qualify for an introductory discount.

CURRENT CLIENTS/USERS

InsideView is used by more than 20,000 companies worldwide, including Volvo Car Corporation, Black & Veatch, JLL and O’Neal Steel.

COMPETITIVE POSITIONING

Only InsideView delivers the three essential elements of Targeting Intelligence—data, insights and connections. Insights Enterprise has a seamless interface with Microsoft Dynamics CRM and 365.

CONTACT INFO

InsideView

444 DeHaro Street
San Francisco, CA 94107

415 728 9340

insights@insideview.com